BetFanatics | Preview, Promo Codes June 2022
Fanatics is the largest sports-licensing company in the world and an e-commerce giant in sport-related apparel. The company has decided to diversify its portfolio by entering the legal sports betting industry in the United States, most recently with a patent application for the BetFanatics trademark. This BetFanatics review will take a closer look at the company’s efforts, promo codes and bonus offers, and how to get online when the platform goes live.
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Last verified: 08/12/2022
- BetFanatics Pros and Cons
- BetFanatics Promo Code and Welcome Offers
- Recent News about the Platform
- BetFanatics Mobile App Review
- BetFanatics State by State
- BetFanatics Ease of Use
- Is BetFanatics safe?
- Our Verdict
BETFANATICS PROS & CONS
Given Fanatics’ stature in the world of sports, their reputation would be considered a compelling pro for its move into the realm of legal sports betting. Owned by billionaire Michael Rubin, the company’s deep pockets for this endeavor would be another strong point.
Key to this Fanatics review, Rubin has assembled an impressive team for the company’s sportsbook project led by Matt King. He recently stepped down as CEO of FanDuel which is the biggest legal US sportsbook by market share. More recently, the folks at Fanatics have applied through the US Patent and Trademark Office for the BetFanatics brand, so it's clear they're still pushing into that market.
BETFANATICS PROS: A TEAM OF PROFESSIONALS BRINGING EXPERTISE TO THE PLATFORM
Also on this team is Tucker Kain, who was a former executive with the MLB’s Los Angeles Dodgers. He was specifically brought in to help Fanatics expand beyond sports related merchandise. Kain also has the ability to leverage the company’s strong ties with most major US sports leagues.
The addition of both of these gentlemen has been coupled with an estimated budget of $320 million. The combination of the two presents a strong case for a successful sports betting product.
As far as the potential cons, timing would top the list. The legal US sports betting industry is expanding at a rapid pace. The competition is fierce with more and more players entering the marketplace. The established US books are pouring millions into growing their active membership base.
Fanatics has the necessary resources to make an immediate impact. However, the lack of market presence in the sports betting industry would be an overall concern.
BETFANATICS PROMO CODE & WELCOME OFFER
When the betFanatics app for betting on sports is up and running, you can expect an aggressive promotional program. There should be a BetFanatics promo code for new members that comes with a generous welcome offer.
BetFanatics winners can also expect to find an effective system in place for immediate payouts.
While there are no specific BetFanatics offers in this introductory review, they should be a big part of the sports betting app’s incentive program. Most legal US mobile sportsbook apps use bonus codes as a way to take advantage of any current offers.
These promotional perks include an up-front bonus tied to deposits or incentives on any initial sports wagers placed.
WELCOME OFFER DETAILS
Welcome offers vary from one mobile sportsbook to the next. As mentioned, this company has the necessary resources to make an immediate impact in the marketplace. BetFanatics winners would be anyone who takes advantage of everything this mobile book has to offer.
RECENT NEWS ABOUT THE BETFANATICS PLATFORM
FANATICS CEO MICHAEL RUBIN CASHES IN HIS STAKE IN 76ERS, NJ DEVILS
CEO of the apparel and now-sportsbook brand Michael Rubin cashed in his stake in the Philadelphia 76ers and the NJ Devils in mid June 2022, a clear indicator that he's avoiding any conflict of interest when he inevitably goes full speed ahead into the world of legal online sports betting.
It's pretty cut-and-dry why owning a stake in a professional athletics team and a legal sportsbook offering bets on said team, so this move is a telegraph to stakeholders and interested parties that BetFanatics will soon enter the online betting space.
FANATICS APPLIES FOR BETFANATICS BRAND THROUGH USPTO
We're not done hearing about Fanatics, and they're continuing to make a push into the legal sports and casino betting markets, more recently through an application for the Jay-Z backed BetFanatics brand. Once this trademark is secured, they've already forged some necessary business connections to get the foot in the door.
FANATICS FILES PATENTS FOR SPORTS BETTING AND CASINO
Another sign that Fanatics is doing whatever it takes to be prepared for the eventual launch of New York sportsbooks: they're filing patents to secure naming rights to an iGaming app and a sports betting platform. BetFanatics Sportsbook and BetFanatics Casino are two such patents this new but well-informed legal betting company has filed for, and it's expected that they're going to make a full court press now that betting is live in the Empire State. If there is ever a BetFanatics Casino promo code, we will be the first to let you know!
JAY-Z THROWS HIS HAT IN THE RING WITH FANATICS
A big pro comes in the form of an angel investor: none other than Shawn Carter, aka Jay-Z. The rapper, mogul, and shrewd businessman with a net worth of $1.4 billion is a known primary investor and partner of BetFanatics, and stands to make a pretty penny when they go for a New York sports betting license (perhaps within the year).
BETFANATICS MOBILE APP REVIEW
With a former FanDuel CEO heading up the BetFanatics app project, you know the company will produce a solid product.
Sports betting technology along with sophisticated software solutions are evolving at an accelerated pace. Yet, one would have to believe the betting app will be a state-of-the-art product given its strong backing.
HOW BETFANATICS WORKS
Similar to existing mobile sports betting apps, the BetFanatics app should be all encompassing. Sports bettors can also expect to find some added bells and whistles with this product. The goal would be to differentiate BetFanatics from the competition.
The app will be available for both iOS and Android download. Availability will be limited to start. However, this BetFanatics review expects widespread expansion in a shorter timespan than most other mobile books.
IS BETFANATICS SAFE?
Given the complexity of most legal online sportsbooks in the US market, betting the games is very safe. betFanatics mobile betting app should follow suit.
The biggest benefit of legal sports betting in the US is the regulatory nature of the industry. Each state that offers some form of legal betting on sports has a regulatory body governing sportsbook operators.
For states offering legal online sports betting, internet security is a high priority. That onus is put back on the actual sportsbook operators. BetFanatics will be no different in its approach to operating its sports betting app.
BETFANATICS STATE BY STATE
Looking ahead, target states would most likely include New Jersey, Pennsylvania, Indiana, Illinois, Michigan and Colorado as major sports betting markets. Fanatics is based in Jacksonville. This makes Florida another prime market as it works through the re-legalization process.
BETFANATICS EASE OF USE – 4 OUT OF 5
Keep in mind that all of the initial ratings in this BetFanatics review are based on conjecture. However, the success and excellent reputation of Fanatics as an e-commerce company should be reflected in the finished product.
The best mobile sportsbook apps are known for ease of use. This BetFanatics review would expect the same from this product. It could actually be better than most with the use of advanced technology.
BETFANATICS PAYMENT OPTIONS – 4 OUT OF 5
As a multi-billion-dollar online retailer, payment options for the sportsbook app should cover a broad spectrum. This ties-in with ease of use and the entire presentation.
Credit and debit cards are still the most popular means for funding an online betting account. The industry is starting to explore the possible use of digital wallets for depositing funds and other banking transactions.
WHEN WILL THE BETFANATICS MOBILE SPORTSBOOK APP LAUNCH?
As mentioned, the product is still in the developmental phase. The company is moving fast on this project, so some time in mid to late 2022 is a good possibility.
WILL THE APP FEATURE BETFANATICS PROMO CODES?
Most likely yes. Promo codes are an industry-wide feature and key to expanding a sportsbook’s active member base.
WILL BETFANATICS WINNERS RECEIVE PROMPT PAYOUTS ON WITHDRAWAL REQUESTS?
Once again, the answer is most likely yes. Given the company’s strong background in retail trade, prompt payments would be an integral aspect of its entire customer service plan.
Most of the conclusions drawn in this review are based on company reputation and overall business success. The addition of Matt King to lead this project is a huge plus, and the push for the BetFanatics trademark is another good indication that this brand will go live soon.
By duplicating his past success with FanDuel, this mobile sportsbook app could quickly become a major player in the industry.